Sunday, February 9, 2014

Peter Pilotto for Target Launch


The anticipated Peter Pilotto for Target collection launched today at select Target stores and online at target.com. I had a chance to shop the collection during the launch party and presentation on Thursday, February 6th at Gotham Hall.

The collection includes apparel, swimwear, accessories and shoes priced from $14.99 up to $79.99. Apparel and swimwear is priced from $14.99 and $79.99, while accessories range from $16.99 to $39.99. If you love prints, then you'll probably want to check out this collection comprised of iris and floral stripes in red, green and blue, as well as black and white prints.  

Aside from taking a few quick pictures of the presentation at the party, I spent the majority of my time making new friends as we stood in line for over an hour to shop the collection. I knew exactly what pieces I wanted, and my favorites are definitely the black/green floral print rash guard ($29.99), black/white print bikini crop top ($24.99) and white blue/print cropped sweater ($29.99). I was looking for the green floral stripe print pencil skirt ($34.99) but it appears that this item is only available online and is currently sold out. I was really pleased with the fit and quality of these pieces but I wished the blue/white colorblock sweater was longer, and that the black/white print bikini top fit more true to size for a bikini top, because it was too loose on me for an XS. 

I'm not big on wearing prints, but I would have loved to see some cute print accessories in the form of a clutch or satchel, or an iPad or laptop case. 

You can check out the entire Peter Pilotto for Target collection here. What do you think of the collection? Will you be shopping it or will you be waiting for the next collaboration in September? 





- Kim Weling

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