Backstage at Tome Fall/Winter 2017 at New York Fashion Week

Backstage at Tome Fall/Winter 2017, before hair and makeup, models got prepped with skyn ICELAND, including two new products that were just launched during New York Fashion Week - the Brightening Eye Serum and Hydro Cool Firming Neck Gel. 

To cleanse the face, Glacial Cleansing Cloths for the face and the eyes were used, along with the Pure Pore Minimizer and Pure Cloud Cream. The Brightening Eye Serum was applied, followed by the Hydro Cool Firming Eye Gel. Also applied to the face were Hydro Cool Firming Face Gels for Forehead and Smile Lines, Plumping Lip Gel, and Hydro Cool Firming Neck Gel.

For hair, Aveda Global Creative Director Antoinette Beenders focused on natural hair textures to create an array of individual styles. Dry Remedy Daily Moisturizing Oil was used to instantly add moisture and bring hair back to life. The sleek ponytails and curly styles were then set with Air Control Light Hold Hair Spray featuring the Pure-fume aroma with certified organic lavender, bergamot and palmarosa. 

Aveda Artist Pro Tip: "To create a super sleek, healthy style, use Damage Remedy Split End Repair on the ends right before you blow dry - this will seal in the product and instantly repair split ends."

The makeup look was created be Diane Kendal and the MAC Pro team. 

- Kim Weling